Verbier Bike Festival is back
Now for All Bikes!
Switzerland’s Favorite Summer Cycling Festival Returns – Registration Now Open
Exhibitor Village: Explore more than 30 brands, including 21 bike manufacturers showcasing their newest models and gear.
Early Bird Deal: Save 30% on registration when you sign up before May 19.
Test Ride Paradise: Ride over 450 bikes across 17 dedicated test trails, designed to let you experience the terrain.
The 7th edition of the Verbier Bike Festival is set to return from August 14–17, 2025, bringing four action-packed days of adventure, community, and innovation to the heart of the Swiss Alps. This year marks a new chapter: “Now for all bikes, not just e-bikes” — expanding the festival's reach to include all types of bikes, while preserving its iconic blend of authentic mountain culture, family-friendly atmosphere, and vibrant après-bike energy.
Experience More: Bigger, Bolder, and for Everyone
Welcoming over 3,000 expected visitors, the Verbier Bike Festival is designed for everyone — from seasoned riders pushing their limits to beginners seeking a unique Alpine adventure. Whether you're here to test the latest bikes, explore scenic trails, or simply soak in the electric mountain vibe, there’s something for all skill levels and cycling styles.
This year, the Bike Test program expands with 17 dedicated trails, giving participants even more terrain to put over 450 bikes through their paces. The exhibitor village will feature more than 21 top industry names, showcasing the latest innovations in bikes, gear, and accessories.
Spotlight: Rando Gourmande – Ride, Taste, Enjoy
The much-loved Rando Gourmande returns as the festival’s culinary and scenic signature ride, offering three delicious options:
- Rando Gourmande Classique by Altis – A relaxed day of riding and tasting, perfect for groups and friends
- Parcours Délices – A luxurious outdoor indulgence, ideal for those craving a slower pace and gourmet moments
- Rando Gourmande Sportive – A dynamic ride for adventurers seeking a challenge paired with local flavor
Ride, Discover, Connect
At the center of it all is the vibrant event village, home to 30 exhibitors, where families, riders, and enthusiasts gather for live entertainment, local cuisine, interactive zones, and the unique spirit of Verbier. Whether you're discovering the joy of biking or reconnecting with your tribe, this festival is where passion meets the peaks.
Register Now & Save
Early bird registration is now open at verbierbikefestival.com, with 30% off
all passes until May 19. Don’t miss your chance to be part of Switzerland’s most inclusive and exciting summer cycling celebration.
